Hi, I'm Pritanjan 👋
Head of Product | Product Strategy & AI Product Management | B2B SaaS · Enterprise Software | Product Discovery · Roadmapping · Product Ops | Former Co-Founder & CPO (Acquired 2024)
PS

About Me

Product leader and entrepreneur with 12+ years of experience in Product Management, Product Strategy, and Product Leadership across B2B SaaS, B2B2C, Enterprise Software, and digital products. I lead across Product Strategy → Customer Discovery → Prioritization → Roadmapping → Product Development → Execution → Outcomes, connecting customer needs, business strategy, technology, data, and AI to build scalable products and high-performing product organizations.

My focus is AI-native Product Management — not just building AI-powered products, but embedding AI into the way product teams discover, strategize, prioritize, develop, and operate. My expertise spans AI Product Management, Product Portfolio Management, Product Discovery, Product Operations, Digital Transformation, Roadmapping, OKRs, and Product Development.

I currently lead product teams across Germany, the US, and India, bringing a global, cross-cultural perspective to product leadership and collaboration. From founding my first company in 2013 to becoming a Co-Founder and CPO, I combine entrepreneurial experience, enterprise product leadership, and AI-native thinking to build products and teams that deliver measurable business value.

Check out my latest work

Driving Sustainable Living Through Engagement

Driving Sustainable Living Through Engagement

Encouraged sustainable living in the Resi app through gamification, tackling issues like complex onboarding, overwhelming information, and low community engagement.

Optimising & Streamling the Move-Out Process

Optimising & Streamling the Move-Out Process

Developed a move-out feature to simplify tenant experience, reduce redundancies, and minimize apartment downtime for property managers.

Enhancing User Experience for Mental Wellness

Enhancing User Experience for Mental Wellness

Redesigned the Aware App to boost user engagement by simplifying onboarding, improving discoverability, and creating personalized strategies.

Boosting Workplace Wellness Through Gamification

Boosting Workplace Wellness Through Gamification

Created Dares for the Zoojoobe app to gamify workplace wellness, increasing user engagement with fun, trackable challenges.

Skills

Product Development
Product Leadership
Product Lifecycle Management
AI Product Management
Product Strategy
Product Portfolio Management
Product Discovery
Product Operations
Digital Transformation
Roadmapping
OKRs

Work Experience

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Senior Product Manager

Sep 2018 - Mar 2021
Roundglass Living, Bengaluru, India
  • Integrated key features from the Zoojoobe and Aware apps into the Roundglass Reach platform, driving seamless functionality and coherence across digital offerings.
  • Conducted user research and translated insights into wireframes and prototypes to enhance functionality and user experience.
  • Increased user conversion rate by 4% in close collaboration with the marketing team and retention by 8% in liaison with the product team.
  • Responsible for designing and execution of marketing strategy in liaison within the product team.
  • Creating strategy, plan and execution for B2B and B2C market across mobile, tablet and web platforms.
  • Ideate, manage and track multi-channel outreach and acquisition campaign across digital and offline mediums to increase product conversion funnels.
  • Build a brand presence and a staunch community of follower across popular social media like Facebook, Instagram, Linkedin and Twitter.
  • Work closely with the various stakeholders to drive roadmaps, market research, customer feedback and user engagement.
Z

Product Manager

Jan 2016 - Aug 2018
Zoojoo.be (acquired by Roundglass), Bengaluru, India
  • Designed web and mobile application for habit formation app, incorporating user research and usability test findings.
  • Successfully adopted by corporates like HP, Accenture, Tesco, Bayer, and JLL, with over 500,000 registered users.
  • Contributed to the acquisition of Zoojoobe by a US-based company in 2018, with significant user base growth and corporate adoption.
  • Strategizing communication campaigns, so as to ensure seamless onboarding of new customers onto the platform.
  • Designing landing pages for clients as well as UI components.
  • Translating specific customer requirements into modular and scalable deliverables.
  • Working with stakeholders for continuous improvement in adoption and retention rates.
  • Process and cost optimization of various engagement activities at client locations.
  • Working with printing partners from multiple locations in India to cater to the print requirements of clients. Also, brought the cost of printing down by 35% in my first year of working with the company.
  • Working closely with the product team to understand user behaviour on the platform using tools such as Hotjar, Mix panel and Google Analytics.
  • Organising events at customer location to get feedback from the end-users.
  • Managing operations for HR conferences hosted by our company to generate customer leads.